Acquisition costs keep climbing and the growth-at-all-costs playbook is over. The revenue you already earned is the cheapest revenue left: returning customers convert at many times the rate of cold traffic. We build the retention and operations layer that wins them back — and keeps the back end of the business from leaking margin while you grow.
Book a Free Operational AuditCustomer acquisition costs have risen structurally — every new customer costs more than last year, and margins feel it.
Lapsed customers slip away silently. Nobody notices a customer who stopped ordering until the quarter numbers land.
Win-back and reactivation happen manually, when someone remembers — or not at all.
Stockouts and reorder timing managed by eye. A bestseller going out of stock is revenue handed to a competitor.
Fulfilment status, returns and customer questions scattered across Shopify, the 3PL portal and the inbox — founder time disappears into checking.
A retention engine: your customer base analysed weekly, at-risk and lapsed segments identified on their own, and win-back sequences that fire through your existing email platform without a campaign manager touching them.
Reorder alerts that watch every SKU: threshold hit, draft purchase order raised to the supplier. Bestsellers stop going dark.
Fulfilment and returns visibility in one place — order status, exceptions and customer notifications handled without inbox archaeology.
A weekly operational picture: repeat purchase rate, cohort movement, stock risk and returns cost in one view, every Monday.
All of it built around your existing stack — Shopify, your email platform, your 3PL — connected, not replaced.
The maths is on your side. Returning customers are the majority of most DTC brands’ revenue and convert at a fraction of the cost of new traffic. A retention engine is usually the single highest-return build in e-commerce — and it’s measurable to the pound against a baseline we agree before work starts.
30 minutes. We map where deadlines, evidence and enquiries currently live — and where the exposure is.
We build the single highest-value fix first, at a fixed price agreed upfront. No surprises.
Results measured at 30 days against the agreed baseline. Scale to the full system only when it’s earned.
Klaviyo sends the emails; it doesn’t decide who needs them or when. We build the intelligence layer that analyses your cohorts, identifies who is lapsing, and triggers the right sequence — through Klaviyo — without anyone managing it.
Yes. The system connects to your existing stack — Shopify, your email platform, your fulfilment partner — rather than replacing any of it.
Against a baseline agreed before work starts: repeat purchase rate and reactivated-customer revenue, both tracked natively in Shopify. You see exactly what the system produced.
Fixed price, agreed before any work starts. The free audit tells you the number — and the size of the retention gap it would be closing — before you commit.
Book the free audit. We’ll quantify your retention gap in 30 minutes — how much revenue is sitting in lapsed customers — and show you the system that wins it back.
Book a Free Operational Audit